Articles liés à Strategic Alliances
Synopsis
Strategic alliances are becoming increasingly important as a long-term response to the move towards globalization of businesses, and to their need to learn and adapt quickly, gain access to new markets, and diffuse new technologies. In this comprehensive informative and practical text the authors delvop:
- An analysis of over 30 alliances in the US, Japan and Europe.
- A blueprint for successfully forming and implementing an alliance.
- Practical case histories of nine successful and unsuccessful alliances which highlight benefits and drawbacks.
Highly successful in hardback, this book is now available in paperback for undergraduate and MBA students of corporate strategy and international business.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Peter Lorange is President of IMD, Lausanne, Switzerland. Formerly he was President of The Norwegian School of Management, and has taught at Wharton and MIT. He is a specialist in multinational management, strategic planning process, alliances and strategic control. Professort Lorange writes and lectures extensively in his subject area and is a consultant to numerous companies in the United States and Europe.
Johan Roos is Assistant Professor at the Norwegian School of Management. Within the areas of international strategy and management he is a specialist in formation and implementation of cooperative strategies, strategies for the advancement of organizations and strategies for customer satisfaction. Dr Roos has written, taught and advised widely in these subject areas.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Strategic Alliances: Formation, Implementation, and Evolution
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Paperback. Etat : Very Good. Strategic Alliances: Formation, Implementation and Evolution This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9781557864970
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Paperback. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9781557864970
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Strategic Alliances: Formation, Implementation, and Evolution
Edité par
Wiley, 1993
ISBN 10 : 1557864977
ISBN 13 : 9781557864970
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Strategic Alliances : Formation, Implementation, and Evolution
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Wiley & Sons, Incorporated, John, 1993
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Strategic Alliances : Formation, Implementation, and Evolution
Edité par
Wiley & Sons, Incorporated, John, 1993
ISBN 10 : 1557864977
ISBN 13 : 9781557864970
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
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Etat : Very Good. Ships from the UK. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 12294827-6
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Strategic Alliances: Formation, Implementation, and Evolution
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John Wiley & Sons, 1993
ISBN 10 : 1557864977
ISBN 13 : 9781557864970
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Strategic Alliances: Formation, Implementation, and Evolution
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Blackwell, 1993
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Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9781557864970. N° de réf. du vendeur 9564934
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Strategic Alliances: Formation, Implementation and Evolution
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John Wiley and Sons, 1993
ISBN 10 : 1557864977
ISBN 13 : 9781557864970
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