Synopsis
The act of personal selling in the fashion industry is quickly becoming lost in a sea of flashy advertisements, Web sites, and other technological noise. Increasingly students feel selling is something some other department is responsible for, or something that magically happens. Future salespeople and sales executives must get a thorough understanding of the real-world basics of selling while in class, rather than by trial and error on the job. With a real-world practical approach, this book will start educating students on these principles in preparation for their entrance into the job market. Instructor's Guide includes options fo rorganizing the curriculum and suggestions for teaching the course.
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À propos de l?auteur
Gerald J. Sherman teaches at Johnson and Wales University.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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The Real World Guide to Fashion Selling and Management
Edité par
Fairchild Books, 2006
ISBN 10 : 1563674211
ISBN 13 : 9781563674211
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The Real World Guide to Fashion Selling and Management
Edité par
Fairchild Books, 2006
ISBN 10 : 1563674211
ISBN 13 : 9781563674211
Ancien ou d'occasion
Couverture souple
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
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The Real World Guide to Fashion Selling and Management
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Bloomsbury Academic & Professional, 2006
ISBN 10 : 1563674211
ISBN 13 : 9781563674211
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Etat : Good. 1 Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur GRP105321224
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Image d'archives
The Real World Guide to Fashion Selling and Management
Edité par
Fairchild Books, 2006
ISBN 10 : 1563674211
ISBN 13 : 9781563674211
Ancien ou d'occasion
Couverture souple
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Image d'archives
The Real World Guide to Fashion Selling and Management
Edité par
Fairchild Books, 2006
ISBN 10 : 1563674211
ISBN 13 : 9781563674211
Ancien ou d'occasion
paperback
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