Information Graphics And Visual Clues - Couverture rigide

Lipton, Ronnie

Couverture rigide

ISBN 10 : 1564968642 ISBN 13 : 9781564968647

Editeur : Rockport Books, 2002

Synopsis

Certain visual images scream their message to us loud and clear: a stop sign, a skull and cross-bones, a handicapped parking sticker. The ability to take ideas and information and allow visuals that allow us to "read" them is perhaps the most basic and difficult skill of the graphic designer. This text argues that this way of seeing and creating is one that is part innate and part learned. Through visual images and descriptions, the book explains the theory behind this type of visual translation and walks the reader through examples of graphics ranging from signs and logos to advertising, packaging and events publicity. It explains how each image was conceived and why it suceeds.

A propos du livre

À propos de l?auteur

Stephanie Skirvin is the Associate Art Director of PRINT Magazine. In addition to her work art directing, she is also a regular contributor of articles and illustrations.

Détails de l'édition

• Éditeur: Rockport Books
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 1564968642
• ISBN 13: 9781564968647
• Reliure: Relié
• Nombre de pages: 208
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible