Brad Adler takes an in-depth look at the ten greatest coaches of the modern NFL - Brown, Lombardi, Landry, Shula, Madden, Noll, Walsh, Parcells, Holmgren, and the recently returned Joe Gibbs - investigating what traits and qualities they share and how they achieved such great success. He discusses both coaching matters - the art of coaching at which all ten profiles excelled - and why coaching matters, showing how a great coach can succeed no matter what obstacles he faces.
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Formerly a sports agent consultant, Brad Adler contributed to Dominance: The Best Seasons of Pro Football's Greatest Teams (Brassey's, Inc., 2002) by Eddie Epstein. He lives in Owings Mills, Maryland.
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