Why do some products or services turn out to be 'hits', whilst others fail to make an impact on the market? Leading marketing consultant Winslow Farrell offers a powerful approach to uncovering the hidden patterns behind business successes and 'hits'. By applying new ideas from science to modern business problems, Farrell sheds light on the complex world of consumer behaviour. In doing so, he helps managers and entrepreneurs to identify the patterns and forces that lead to a 'hit', and the triggers that will enable businesses to capture and sustain that 'hit'.
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Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Paperback. Etat : Very Good. How Hits Happen: Forecasting Predictability in a Chaotic Marketplace (Business Essentials) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9781587990274
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