When Sparks Fly - Couverture souple

Leonard-Barton, Dorothy; Swap, Walter C.

Couverture souple

ISBN 10 : 1591397936 ISBN 13 : 9781591397939

Editeur : Harvard Business Review Press, 2005

Synopsis

Where do the best creative ideas come from? Most managers assume that it's the readily identifiable "creative types" that offer the quickest route to out-of-the-box thinking. Yet, say Dorothy Leonard and Walter Swap, most innovations spring from well-led group interactions. The authors sweep aside conventional thinking about creativity and offer proven strategies for stimulating and directing the group dynamics that lie at the heart of innovative thinking. When Sparks Fly outlines and analyzes each step in the creative process and gives practical suggestions for managing teams. According to Fortune, "The insights in the lively book could turbocharge your team (and maybe even your career)."

A propos du livre

À propos de l'auteur

Dorothy Leonard is the William J. Abernathy Professor of Business Administration Emerita at Harvard Business School. Walter Swap is the former dean of The Colleges and professor of psychology at Tufts University.

Détails de l'édition

• Éditeur: Harvard Business Review Press
• Date d'édition: 2005
• Langue: anglais
• ISBN 10: 1591397936
• ISBN 13: 9781591397939
• Reliure: Broché
• Nombre de pages: 256
• Coordonnées du fabricant: non disponible
• Personne responsable: GPSR Kontakt; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne