Internationally recognized sales strategist Jill Konrath shows how to overcome customer hesitation to get more appointments, speed up decisions, and win sales. Drawing on her years of selling experience, as well as the stories of other successful sellers, she offers four SNAP rules:
Keep It Simple: Make things easy and clear for your customers.
Be iNvaluable: Stand out by being the person your customers can't live without.
Always Align: Make sure you're in synch with your customers' objectives, issues, and needs.
Raise Priorities: Keep the most important decisions at the forefront of their mind.
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Jill Konrath's fresh sales strategies, provocative insights & practical advice help sellers win business with today's crazy-busy prospects.She's an internationally-recognized author and popular speaker at annual sales meetings, kick-off events and professional conferences. Her previous books include Snap Selling and the award-winningSelling to Big Companies. She also publishes an industry-leading newsletter and is frequently quoted by New York Times, Inc., WSJ, Entrepreneur, Selling Power and Sales & Marketing Management.
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