Articles liés à Netflixed: The Epic Battle for America's Eyeballs
Synopsis
The inside story of Netflix’s incredible rise and uncertain future as master of the video universe
Netflix has come a long way since 1997, when Marc Randolph and Reed Hastings decided to start an online DVD store before most people owned a DVD player. Yet its long-term success—or even survival—is still far from guaranteed.
Journalist Gina Keating recounts the fast-paced drama of the company’s turbulent rise to the top and its attempt to invent two new kinds of business. First it engaged in a grueling war against videostore behemoth Blockbuster, transforming movie rental forever. Then it jumped into an even bigger battle for online video streaming against Google, Hulu, Amazon, and the big cable companies.
Drawing on extensive interviews and her years covering Netflix as a reporter, Keating makes this tale as absorbing as it is important.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l'auteur
Gina Keating was a staff reporter for Reuters and United Press International for more than a decade. Her work has appeared in Variety, Southern Living, and Forbes.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Netflixed: The Epic Battle for America's Eyeballs
Edité par
Portfolio, 2013
ISBN 10 : 1591846595
ISBN 13 : 9781591846598
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Netflixed: The Epic Battle for America's Eyeballs
Edité par
Portfolio, 2013
ISBN 10 : 1591846595
ISBN 13 : 9781591846598
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Couverture souple
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
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Netflixed: The Epic Battle for America's Eyeballs
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ISBN 13 : 9781591846598
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Paperback. Etat : Good. The history of Netflix is a long struggle for greatness marked by multiple disasters, lucky breaks, personal betrayal, and broken hearts. It has more drama than most of the movies Netflix rents. Netflix has come a long way since 1997, when two Silicon Valley entrepreneurs, Marc Randolph and Reed Hastings, decided to start an online DVD store before most people owned a DVD player. Today, Netflix has twenty million subscribers and annual revenues above $3 billion. Yet long-term success - or even survivial - is still far from guaranteed. Journalist Gina Keating recounts the absorbing, fast-paced drama of the company's turbulent rise to the top and its attempt to invent two new kinds of business. First it engaged in a grueling decade-long war against video behemoth Blockbuster, transforming movie rental forever. Then it jumped into an even bigger battle for streaming online video against Google, Hulu, Amazon, and the big cable companies. The quest to become the world's portal for premium video on demand will determine nothing less than the future of entertainment and the Internet. Keating makes this tale as absorbing as it is important. 'The colorful narrative climaxes with Netflix and archrival Blockbuster throttling each other in an old-fashioned price war that Netflix wins by a hair. Keating hypes the allegedly world-shaking technological transformations in how we access digital content, but what's far more interesting and dramatic is her smart portrait of how an ever-changing capitalism stays very much the same.'Publishers Weekly 'The story of Netflix's early years is fascinating, as is the corporate intrigue as the company grew.'Slate. N° de réf. du vendeur CIN1591846595G
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Netflixed
Edité par
Penguin Putnam Inc, 2013
ISBN 10 : 1591846595
ISBN 13 : 9781591846598
Ancien ou d'occasion
Paperback
Vendeur : World of Books Inc, Montgomery, IL, Etats-Unis
Évaluation du vendeur 2 sur 5 étoiles
Paperback. Etat : Very Good. The history of Netflix is a long struggle for greatness marked by multiple disasters, lucky breaks, personal betrayal, and broken hearts. It has more drama than most of the movies Netflix rents. Netflix has come a long way since 1997, when two Silicon Valley entrepreneurs, Marc Randolph and Reed Hastings, decided to start an online DVD store before most people owned a DVD player. Today, Netflix has twenty million subscribers and annual revenues above $3 billion. Yet long-term success - or even survivial - is still far from guaranteed. Journalist Gina Keating recounts the absorbing, fast-paced drama of the company's turbulent rise to the top and its attempt to invent two new kinds of business. First it engaged in a grueling decade-long war against video behemoth Blockbuster, transforming movie rental forever. Then it jumped into an even bigger battle for streaming online video against Google, Hulu, Amazon, and the big cable companies. The quest to become the world's portal for premium video on demand will determine nothing less than the future of entertainment and the Internet. Keating makes this tale as absorbing as it is important. 'The colorful narrative climaxes with Netflix and archrival Blockbuster throttling each other in an old-fashioned price war that Netflix wins by a hair. Keating hypes the allegedly world-shaking technological transformations in how we access digital content, but what's far more interesting and dramatic is her smart portrait of how an ever-changing capitalism stays very much the same.'Publishers Weekly 'The story of Netflix's early years is fascinating, as is the corporate intrigue as the company grew.'Slate. N° de réf. du vendeur CIN1591846595VG
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Netflixed: The Epic Battle for America's Eyeballs
Edité par
Penguin Publishing Group, 2013
ISBN 10 : 1591846595
ISBN 13 : 9781591846598
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Paperback
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Paperback. Etat : As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G1591846595I2N00
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Netflixed: The Epic Battle for America's Eyeballs
Edité par
Penguin Publishing Group, 2013
ISBN 10 : 1591846595
ISBN 13 : 9781591846598
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G1591846595I4N00
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