Information Design Workbook - Couverture souple

Baer, Kim

Couverture souple

ISBN 10 : 1592536271 ISBN 13 : 9781592536276

Editeur : Rockport Publishers, 2010

Synopsis

New in paperback, this workbook is a methodical yet comprehensive approach to conveying the fundamentals of avant-garde, innovative, information design by examining history, theory, criticism, technology and media, process, method, and practice.

Opening with a very brief history followed by an instructive breakdown of the discipline, readers get an intimate understanding of the complexities of crafting information design to effectively improve communication both functionally and aesthetically. The back half of the book contains a wide range of case studies from design firms around the world so designers can see the techniques previously outlined in the first half of the book. The author also critiques and explains why the design is successful in terms of formal quality (Aesthetics) and function (How does it improve communication?).

A propos du livre

À propos de l'auteur

Kim Baer, is principal of Los Angeles-based design studio KBDA, which she founded in 1982.

The firm's client list ranges from nonprofit organizations, such as the Prostate Cancer Foundation, UCLA, and Chamber Music Los Angeles, to consumer-oriented companies, such as Nike, Nissan, and Hilton Hotels.

Détails de l'édition

• Éditeur: Rockport Publishers
• Date d'édition: 2010
• Langue: anglais
• ISBN 10: 1592536271
• ISBN 13: 9781592536276
• Reliure: Broché
• Nombre de pages: 240
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible