Your small business is a brand. You as a business person are a brand! Brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design, not default. Learn how to deploy a brandstrategy to increase your influence in your industry and within your company, and become a recognized thought leader in your field.The Brand Mapping Strategy uses proven strategies, best practices and anecdotes from real life brand-building successes to give readers the tools they need to design, build, and accelerate a successful business or personal brand.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Karen Tiber Leland is the founder of Sterling Marketing Group and a prolific social media marketer.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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