I'm on Facebook--Now What??? (2nd Edition): How To Use Facebook To Achieve Business Objectives - Couverture souple

Alba, Jason; Stay, Jesse; Melia, Rachel

 
9781600052323: I'm on Facebook--Now What??? (2nd Edition): How To Use Facebook To Achieve Business Objectives
Couverture souple
ISBN 10 : 1600052320 ISBN 13 : 9781600052323
Editeur : Happy About, 2013

Synopsis

Facebook took the internet by storm and brought social media to the masses. There are now over 1 billion people using the site monthly, from all around the world. And Facebook, along with other popular social media properties, has revolutionized marketing. Where marketing was once dominated by one way messages to the masses, it is now much more relationship based. And while marketing used to require big budgets and favor large businesses, it can now be done much less expensively, leveling the playing field for organizations of all sizes and geographic regions.

In this updated version of the book we will bring you up to speed on the changes to Facebook since the last version of this book was published, as well as teach you how to get started with a Facebook business Page, how to create engaging content that meets overall objectives, how to manage your Facebook Page and build community, how to create successful Facebook ad buys and promotions, how to measure success, and how to use Facebook applications and plugins.

The book is written in easy to understand language and includes many examples of how successful businesses and organizations are using Facebook, as well as Action Items to help you utilize what you learn.

Contains a foreword by Mari Smith and an afterword by Mike Stelzner.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Facebook took the internet by storm and brought social media to the masses. There are now over 1 billion people using the site monthly, from all around the world. And Facebook, along with other popular social media properties, has revolutionized marketing. Where marketing was once dominated by one way messages to the masses, it is now much more relationship based. And while marketing used to require big budgets and favor large businesses, it can now be done much less expensively, leveling the playing field for organizations of all sizes and geographic regions.

In this updated version of the book we will bring you up to speed on the changes to Facebook since the last version of this book was published, as well as teach you how to get started with a Facebook business Page, how to create engaging content that meets overall objectives, how to manage your Facebook Page and build community, how to create successful Facebook ad buys and promotions, how to measure success, and how to use Facebook applications and plugins.

The book is written in easy to understand language and includes many examples of how successful businesses and organizations are using Facebook, as well as Action Items to help you utilize what you learn.

Contains a foreword by Mari Smith and an afterword by Mike Stelzner.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Happy About
Date d'édition
2013
Langue
anglais
ISBN 10 
1600052320
ISBN 13 
9781600052323
Reliure
Broché
Numéro d'édition
2
Nombre de pages
170
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
Luxembourg