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Regression Analysis: Understanding and Building Business and Economic Models Using Excel - Couverture souple

Wilson, J. Holton; Keating, Barry

 
9781606494349: Regression Analysis: Understanding and Building Business and Economic Models Using Excel
Couverture souple
ISBN 10 : 1606494341 ISBN 13 : 9781606494349
Editeur : Business Expert Press, 2012

Synopsis

The technique of regression analysis is used so often in business and economics today that an understanding of its use is necessary for almost everyone engaged in the field. This book will teach you the essential elements of building and understanding regression models in a business/economic context in an intuitive manner. The authors take a non-theoretical treatment that is accessible even if you have a limited statistical background. It is specifically designed to teach the correct use of regression, while advising you of its limitations and teaching about common pitfalls. This book describes exactly how regression models are developed and evaluated -where real data is used, instead of contrived textbook-like problems. Completing this book will allow you to understand and build basic business/economic models using regression analysis. You will be able to interpret the output of those models and you will be able to evaluate the models for accuracy and shortcomings. Even if you never build a model yourself, at some point in your career it is likely that you will find it necessary to interpret one; this book will make that possible. Included are instructions for using Microsoft Excel to build business/economic models using regression analysis with an appendix using screen shots and step-by-step instructions.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Dr. J. Holton Wilson is professor emeritus in Marketing at Central Michigan University. He has a BA in both economics and chemistry from Otterbein College, an MBA from Bowling Green State University (statistics), and a PhD from Kent State University (majors in both marketing and economics).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Business Expert Press
Date d'édition
2012
Langue
anglais
ISBN 10 
1606494341
ISBN 13 
9781606494349
Reliure
Broché
Nombre de pages
179
Coordonnées du fabricant
non disponible
Personne responsable
non disponible