Today's Business Communication: A How-to Guide for the Modern Professional - Couverture souple

SNYDER

Couverture souple

ISBN 10 : 1606496727 ISBN 13 : 9781606496725

Editeur : Business Expert Press, 2014

Synopsis

This handy guide to excellent business communications is perfect for anyone, whether preparing for a career, launching a career, or advancing in a career. Future savvy business professionals understand that every organization expects employees to be exceptional business communicators and this book will get you there. Inside, the authors lead you through the most frequently encountered business communication situations with a combined 30 years of marketing and communication experience. Their success will give you very accessible, entertaining, and informative answers to your questions. Also included are real anecdotes from business professionals from different industries.

A propos du livre

À propos des auteurs

Jason L. Snyder, PhD, received his PhD in Communication Sciences from the University of Connecticut in 2007. He is currently an Associate Professor at Central Connecticut State University, where he teaches managerial communication. His research on workplace email privacy was awarded the 2011 Article of the Year award from the Journal of Business Communication. Dr. Snyder is a member of the International Association of Business Communicators, Association for Business Communication, and National Communication Association. Dr. Snyder is also a partner in Zimpal Group, a communications consulting firm.

Robert Forbus, PhD has worked with for-profit and not-for- profit organizations, providing them with marketing and communications expertise for nearly 30 years. He holds a PhD in Marketing Communications from the University of Connecticut. Furthermore, he is an Associate Professor of Marketing at Southern Connecticut State University, where he teaches both graduate and undergraduate courses. He is also a partner in Zimpal Group, a communications consulting firm, and a member of the American Marketing Association.

Détails de l'édition

• Éditeur: Business Expert Press
• Date d'édition: 2014
• Langue: anglais
• ISBN 10: 1606496727
• ISBN 13: 9781606496725
• Reliure: Broché
• Nombre de pages: 142
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible