Articles liés à The Long Tail from Smarter Comics

The Long Tail from Smarter Comics - Couverture souple

Anderson, Chris

 
9781610660068: The Long Tail from Smarter Comics

Synopsis

Based on the The NY Times bestseller and Winner of the Gerald Loeb Award (Best Business Book of the Year), The Long Tail from SmarterComics is the Graphic version of the most important business book since The Tipping Point. Anderson shows how the future of commerce and culture isn't in the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve.

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Présentation de l'éditeur

Based on the The NY Times bestseller and Winner of the Gerald Loeb Award (Best Business Book of the Year), The Long Tail from SmarterComics is the Graphic version of the most important business book since The Tipping Point. Anderson shows how the future of commerce and culture isn't in the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.