Influence - Science and Practice - The Comic - Couverture souple

Cialdini, Robert B.; Baer, Nadja

 
9781610660204: Influence - Science and Practice - The Comic

Synopsis

Over two million readers have armed themselves with the knowledge in this book. Dark forces seek to turn society into unthinking automatons by the use of weapons of mass influence. In this graphic adaptation of his best-seller, Robert B. Cialdini becomes society’s best hope in combatting compliance professionals throughout the world. He leads a team of special forces through a battleground filled with psychological sneak attacks designed to elicit pre-programmed responses from unknowing victims.

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Présentation de l'éditeur

Over two million readers have armed themselves with the knowledge in this book. Dark forces seek to turn society into unthinking automatons by the use of weapons of mass influence. In this graphic adaptation of his best-seller, Robert B. Cialdini becomes society’s best hope in combatting compliance professionals throughout the world. He leads a team of special forces through a battleground filled with psychological sneak attacks designed to elicit pre-programmed responses from unknowing victims.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.