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Synopsis
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In the third book of his popular trilogy on creating and sustaining arts organizations, Michael Kaiser reveals the hidden engine that powers consistent success. According to Kaiser, successful arts organizations pursue strong programmatic marketing campaigns that compel people to buy tickets, enroll in classes, and so on-in short, to participate in the organization's programs. Additionally, they create exciting activities that draw people to the organization as a whole. This institutional marketing creates a sense of enthusiasm that attracts donors, board members, and volunteers. Kaiser calls this group of external supporters the family. When this hidden engine is humming, staff, board, and audience members, artists, and donors feel confidence in the future. Resources are reinvested in more and better art, which is marketed aggressively; as a result, the ""family"" continues to grow, providing even more resources. This self-reinforcing cycle underlies the activities of all healthy arts organizations, and the theory behind it can be used as a diagnostic tool to reveal-and remedy-the problems of troubled ones. This book addresses each element of the cycle in the hope that more arts organizations around the globe-from orchestras, theaters, museums, opera companies, and classical and modern dance organizations to service organizations and other not-for-profit cultural institutions-will be able to sustain remarkable creativity, pay the bills, and have fun doing so!Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
MICHAEL M. KAISER is president of the John F. Kennedy Center for the Performing Arts and author of The Art of the Turnaround: Creating and Maintaining Healthy Arts Organizations and Leading Roles: 50 Questions Every Arts Board Should Ask. BRETT E. EGAN, director of the DeVos Institute of Arts Management at the Kennedy Center, leads training, planning, and consulting initiatives in the United States and abroad.
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The Cycle : A Practical Approach to Managing Arts Organizations
Edité par
Brandeis University Press, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Ancien ou d'occasion
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Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
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Etat : Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 11737901-6
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The Cycle : A Practical Approach to Managing Arts Organizations
Edité par
Brandeis University Press, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Ancien ou d'occasion
Couverture rigide
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
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Etat : As New. Used book that is in almost brand-new condition. N° de réf. du vendeur 45591200-6
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The Cycle : A Practical Approach to Managing Arts Organizations
Edité par
Brandeis University Press, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Ancien ou d'occasion
Couverture rigide
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 7881288-6
Quantité disponible : 1 disponible(s)
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The Cycle
Edité par
Brandeis University Press, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
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Vendeur : Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlande
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Etat : New. Offers practical advice, based on the notion of a "family" of supporters, for managing healthy arts organizations Num Pages: 212 pages, 9 illus. BIC Classification: JP. Category: (G) General (US: Trade). Dimension: 238 x 163 x 20. Weight in Grams: 462. . 2013. Hardcover. . . . . N° de réf. du vendeur V9781611684001
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The Cycle: A Practical Approach to Managing Arts Organizations
Edité par
Brandeis University Press, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Neuf
Couverture rigide
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
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The Cycle
Edité par
Brandeis University Press, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Neuf
Couverture rigide
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
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HRD. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur WG-9781611684001
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The Cycle
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Brandeis University Press, US, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Neuf
Couverture rigide
Vendeur : Rarewaves.com UK, London, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : New. In the third book of his popular trilogy on creating and sustaining arts organizations, Michael Kaiser reveals the hidden engine that powers consistent success. According to Kaiser, successful arts organizations pursue strong programmatic marketing campaigns that compel people to buy tickets, enroll in classes, and so on-in short, to participate in the organization's programs. Additionally, they create exciting activities that draw people to the organization as a whole. This institutional marketing creates a sense of enthusiasm that attracts donors, board members, and volunteers.Kaiser calls this group of external supporters the family. When this hidden engine is humming, staff, board, and audience members, artists, and donors feel confidence in the future. Resources are reinvested in more and better art, which is marketed aggressively; as a result, the"family" continues to grow, providing even more resources. This self-reinforcing cycle underlies the activities of all healthy arts organizations, and the theory behind it can be used as a diagnostic tool to reveal-and remedy-the problems of troubled ones.This book addresses each element of the cycle in the hope that more arts organizations around the globe-from orchestras, theaters, museums, opera companies, and classical and modern dance organizations to service organizations and other not-for-profit cultural institutions-will be able to sustain remarkable creativity, pay the bills, and have fun doing so! N° de réf. du vendeur LU-9781611684001
Quantité disponible : 15 disponible(s)
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The Cycle - A Practical Approach to Managing Arts Organizations
Edité par
University Press of New England, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Neuf
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Vendeur : THE SAINT BOOKSTORE, Southport, Royaume-Uni
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Hardback. Etat : New. New copy - Usually dispatched within 4 working days. 510. N° de réf. du vendeur B9781611684001
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The Cycle
Edité par
Brandeis University Press, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Neuf
Couverture rigide
Vendeur : Kennys Bookstore, Olney, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. Offers practical advice, based on the notion of a "family" of supporters, for managing healthy arts organizations Num Pages: 212 pages, 9 illus. BIC Classification: JP. Category: (G) General (US: Trade). Dimension: 238 x 163 x 20. Weight in Grams: 462. . 2013. Hardcover. . . . . Books ship from the US and Ireland. N° de réf. du vendeur V9781611684001
Quantité disponible : Plus de 20 disponibles
Image fournie par le vendeur
The Cycle
Edité par
Brandeis University Press, US, 2013
ISBN 10 : 1611684005
ISBN 13 : 9781611684001
Neuf
Couverture rigide
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : New. In the third book of his popular trilogy on creating and sustaining arts organizations, Michael Kaiser reveals the hidden engine that powers consistent success. According to Kaiser, successful arts organizations pursue strong programmatic marketing campaigns that compel people to buy tickets, enroll in classes, and so on-in short, to participate in the organization's programs. Additionally, they create exciting activities that draw people to the organization as a whole. This institutional marketing creates a sense of enthusiasm that attracts donors, board members, and volunteers.Kaiser calls this group of external supporters the family. When this hidden engine is humming, staff, board, and audience members, artists, and donors feel confidence in the future. Resources are reinvested in more and better art, which is marketed aggressively; as a result, the"family" continues to grow, providing even more resources. This self-reinforcing cycle underlies the activities of all healthy arts organizations, and the theory behind it can be used as a diagnostic tool to reveal-and remedy-the problems of troubled ones.This book addresses each element of the cycle in the hope that more arts organizations around the globe-from orchestras, theaters, museums, opera companies, and classical and modern dance organizations to service organizations and other not-for-profit cultural institutions-will be able to sustain remarkable creativity, pay the bills, and have fun doing so! N° de réf. du vendeur LU-9781611684001
Quantité disponible : 15 disponible(s)