Starting and Running a Restaurant - Couverture souple

Pennette, Jody; Keyser, Elizabeth

Couverture souple

ISBN 10 : 1615648526 ISBN 13 : 9781615648528

Editeur : Alpha, 2015

Synopsis

Around 90% of all new restaurants fail in the first year of operation. Many owners think they have the perfect idea, but they have terrible business plans, location, or other issues. Idiot's Guides: Starting and Running a Restaurant shows budding restauranteurs the basics of honing in on a concept to gathering start-up capital to building a solid business plan. You will also learn how to choose a great restaurant location, select an appealing design, compose a fantastic menu, and hire reliable managers and staff. In this book, you get:

   • Introduction to basic requirements of starting a restaurant such as time management, recognizing your competition, choosing your restaurant concept, and making it legal.
   • Information on building a solid business foundation such as a solid business plan, a perfect location, where to find investors, and securing loans.
   • Suggestions on how to compose the perfect menu, laying out the front and back of house and bar, and choosing the must-have necessities such as security alarms and fire prevention.
   • Techniques on how to hire and train your staff, purchasing or renting supplies, understanding costs and setting up your financial office, and using social media as a marketing tool.
   • Secrets for keeping your customers returning, running a safe restaurant, managing employees, and building your PR sales plan.
   • Pre-opening checklists to ensure everything is ready by opening day. Operational checklists and forms a successful restaurateur will need to manage their restaurant.

A propos du livre

Présentation de l'éditeur

Around 90% of all new restaurants fail in the first year of operation. Many owners think they have the perfect idea, but they have terrible business plans, location, or other issues. Idiot's Guides: Starting and Running a Restaurant shows budding restauranteurs the basics of honing in on a concept to gathering start-up capital to building a solid business plan. You will also learn how to choose a great restaurant location, select an appealing design, compose a fantastic menu, and hire reliable managers and staff. In this book, you get:

   • Introduction to basic requirements of starting a restaurant such as time management, recognizing your competition, choosing your restaurant concept, and making it legal.
   • Information on building a solid business foundation such as a solid business plan, a perfect location, where to find investors, and securing loans.
   • Suggestions on how to compose the perfect menu, laying out the front and back of house and bar, and choosing the must-have necessities such as security alarms and fire prevention.
   • Techniques on how to hire and train your staff, purchasing or renting supplies, understanding costs and setting up your financial office, and using social media as a marketing tool.
   • Secrets for keeping your customers returning, running a safe restaurant, managing employees, and building your PR sales plan.
   • Pre-opening checklists to ensure everything is ready by opening day. Operational checklists and forms a successful restaurateur will need to manage their restaurant.

Détails de l'édition

• Éditeur: Alpha
• Date d'édition: 2015
• Langue: anglais
• ISBN 10: 1615648526
• ISBN 13: 9781615648528
• Reliure: Broché
• Nombre de pages: 336
• Coordonnées du fabricant: non disponible
• Personne responsable: United Watch Trading; 3232172690; tilly@uwt.be; ; juul grietensstraat 9-11; Antwerp; 2140; Belgique