Emarketing: The Essential Guide to Online Marketing - Couverture souple

Stokes, Robert A

Couverture souple

ISBN 10 : 1616100982 ISBN 13 : 9781616100988

Editeur : Orange Grove Books, 2009

Synopsis

eMarketing: the essential guide to online marketing is a one-stop resource to kick start your eMarketing career, or to give it a much needed boost. It features the tools and tactics essential to search engine optimisation, pay per click advertising, social media, viral marketing, conversion optimisation, online reputation management and more! eMarketing: the essential guide to online marketing comes from 10 years of practical experience in the world of eMarketing form a leading digital agency.

A propos du livre

Revue de presse

The perfect starting point for anyone entering the world of online marketing...Truly impressive --Stafford Masie, Country Manager, Google South Africa

Quirk's eMarketing handbook covers all the most important concepts which are necessary for eMarketing excellence today. I would highly recommend it as both a study guide and a practitioner's reference manual. Congratulations to the QuirkStars on all the thought, research and work that has obviously gone into this. --Dave Duarte, Founder and Director of Nomadic Marketing, UCT Graduate School of Business

WOW! It is an inspiration to see such a well written and truly essential guide to online marketing being written by South African's! eMarketing: the essential guide to online marketing should be read and referenced by every smart marketier who is dealing with the complicated world of eMarketing. --Bronwen Auret, Online Marketing Specialist, South African Tourism

Biographie de l'auteur

As a student at the University of Cape Town in the early 90s, Rob Stokes started his career focusing on Email Marketing - the topic of his Business Science Degree Honours Thesis. Soon after, Rob established Quirk eMarketing, one of Africa's leading digital agencies. Based in Cape Town, South Africa, and with offices in Johannesburg and London, Rob and Quirk eMarketing team have published the acclaimed book, eMarketing: the essential guide to online marketing. The one-of-a-kind reference guide has been published under Creative Commons to promote education and for the development of the online industry.

Détails de l'édition

• Éditeur: Orange Grove Books
• Date d'édition: 2009
• Langue: anglais
• ISBN 10: 1616100982
• ISBN 13: 9781616100988
• Reliure: Broché
• Nombre de pages: 283
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne