Typography Sketchbooks - Couverture souple

Couverture souple

ISBN 10 : 1616890428 ISBN 13 : 9781616890421

Editeur : Princeton Architectural Press, 2011

Synopsis

Typography Sketchbooks * Typography the design of letters is at the heart of visual communication and graphic design. No design is successful without successful typography.* An artful craft since the days of moveable type, today's digital designers have an unimaginable array of possibilities when it comes to choosing typefaces. Whether on paper, screen or in e-ink, legibility and expression are paramount.* Where do the best contemporary fonts come from, and who designed them? Fortunately for us, typography for most designers is an obsession, one of the purest forms of design, one that can always be improved and refined.* Selected by the world's most knowledgable and well-connected...

A propos du livre

Présentation de l'éditeur :

Selected by the worlds most knowledgeable and well-connected graphicdesign commentator, Steven Heller, this survey gets into the minds of designers who create typefaces, word-images and logos through their private sketchbooks. Arranged by designer, it reveals how nearly 120 of the worlds leading designers and typographers continually strive to find new and exciting ways of communicating through letters and words, and provides fascinating insights into their work. Aimed at all those who use type, whether by hand or on screen, this revealing compendium stresses the importance of good typography at a time when reading habits are changing, and celebrates a craft that has endured for centuries.

Revue de presse :

`...endlessly interesting and provides a sharp insight into the kind of mind needed to invent lettering, as well as casting a keen new light on the text we see around us every day' --The Big Issue

`Page after page of stunning and inspiring sketchbook images...the book's image-focused design showcases the work to maximum effect'
--Type to Ken.net

This serendipitous survey produces a lively range of work. --The Times Literary Supplement

À propos de cette édition

• Éditeur: Princeton Architectural Press
• Date d'édition: 2011
• ISBN 10: 1616890428
• ISBN 13: 9781616890421
• Reliure: Broché
• Nombre de pages: 368