Outside the Box: Hand-Drawn Packaging from Around the World - Couverture souple

Anderson, Gail

 
9781616893361: Outside the Box: Hand-Drawn Packaging from Around the World

Synopsis

In an age of slick, computer-generated type and Photoshopped perfection, hand-drawn packing is enjoying a global resurgence. As shorthand for something more authentic, homegrown, handmade, or crafted, hand-drawn packaging is found on everything from supermarket eggs to Chipotle drink cups. In this exhaustive and lavishly illustrated survey, organized by four types—DIY, art, craft, and artisanal—Gail Anderson pulls back the curtain on the working processes and inspirations of forty letterers, illustrators, and designers from all around the world through insightful interviews, process sketches, and her infectious love of the medium.

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À propos de l?auteur

Gail Anderson is a graphic designer, educator, and writer. She has co-authored eight books with Steven Heller, and is the recipient of the AIGA Lifetime Achievement Medal. Anderson teaches at the School of Visual Arts in New York City, and is a partner at Anderson Newton Design.

À propos de la quatrième de couverture

In an age of slick, computer-generated type and Photoshopped perfection, hand-drawn packing is enjoying a global resurgence. As shorthand for something more authentic, homegrown, handmade, or crafted, hand-drawn packaging is found on everything from supermarket eggs to Chipotle drink cups. In this exhaustive and lavishly illustrated survey, organized by four types-DIY, art, craft, and artisanal-Gail Anderson pulls back the curtain on the working processes and inspirations of forty letterers, illustrators, and designers from all around the world through insightful interviews, process sketches, and her infectious love of the medium.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.