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You Can't Be Everywhere: A Common Sense Approach to Digital Marketing For Any Business - Couverture souple

Wiese, Marie

 
9781619614895: You Can't Be Everywhere: A Common Sense Approach to Digital Marketing For Any Business
Couverture souple
ISBN 10 : 1619614898 ISBN 13 : 9781619614895
Editeur : Lioncrest Publishing, 2016

Synopsis

In the age of 24/7 internet, there are thousands of ways for businesses to talk to, sell to, and connect with their customers.

But, just as the old adage says, less is more. With so many methods of communication available, it’s more important to create strong messaging in fewer channels than flood the market with mediocre material.

The key to a successful marketing strategy today is finding the right content, at the right time, in the right place, for the right audience—and Marie Wiese, president of Marketing Co-Pilot and long-time digital marketing guru, knows the secrets behind creating an impactful, measurable, and captivating digital campaign. In You Can’t Be Everywhere, Wiese offers her expert insight on how to become a savvier marketer. Through personal stories and no-nonsense advice on topics ranging from identifying clear goals, to digging into data to inform creative content, to tackling social media in an effective way, Wiese shows how any company can conquer the digital space and craft extraordinary strategies and customer connections.

It's impossible to be everywhere at once. But luckily, once you master Wiese’s method of focused, powerful, content-driven marketing, you won’t have to be.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

In the age of 24/7 internet, there are thousands of ways for businesses to talk to, sell to, and connect with their customers.

But, just as the old adage says, less is more. With so many methods of communication available, it’s more important to create strong messaging in fewer channels than flood the market with mediocre material.

The key to a successful marketing strategy today is finding the right content, at the right time, in the right place, for the right audience—and Marie Wiese, president of Marketing Co-Pilot and long-time digital marketing guru, knows the secrets behind creating an impactful, measurable, and captivating digital campaign. In You Can’t Be Everywhere, Wiese offers her expert insight on how to become a savvier marketer. Through personal stories and no-nonsense advice on topics ranging from identifying clear goals, to digging into data to inform creative content, to tackling social media in an effective way, Wiese shows how any company can conquer the digital space and craft extraordinary strategies and customer connections.

It's impossible to be everywhere at once. But luckily, once you master Wiese’s method of focused, powerful, content-driven marketing, you won’t have to be.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Lioncrest Publishing
Date d'édition
2016
Langue
anglais
ISBN 10 
1619614898
ISBN 13 
9781619614895
Reliure
Broché
Nombre de pages
204
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
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