Smart Marketing: How to Communicate Value and Grow Your Business - Couverture souple

Livre 12 sur 13: Marketing Strategy Collection

Akber, Ahmed Al

 
9781631572340: Smart Marketing: How to Communicate Value and Grow Your Business
Couverture souple
ISBN 10 : 1631572342 ISBN 13 : 9781631572340
Editeur : Business Expert Press, 2015

Synopsis

Smart Marketing is designed to help organizations looking for significant growth. Offering a great product or service does not guarantee success-to win these days, a business must also excel at marketing and selling. In most instances, a big marketing team and budget also isn't necessary. To achieve big goals, focus must be put on the most important marketing and sales activities that generate the biggest impact for the business. This book outlines what those activities are and how to implement them. This book will appeal to CEOs, business owners, and independent professionals. It will also be very useful for marketers and sales managers. It is a "how to" guide to help readers cut through the hype and get straight to what really matters to this audience-growing business and revenue.

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À propos de l?auteur

Ahmed's entire career has been dedicated to helping organizations to grow their revenue. His company, ACK Solutions, is a revenue-growth consultancy whose average client grows their top line by 15 - 20 percent in their first year of working with him. Ahmed has worked internationally in marketing, sales, and strategic plan-ning at companies like The Coca-Cola Company, Philip Morris International and Dell. Ahmed was awarded the Chevening Scholarship to attend his MBA at Lancaster University. He also has a BSc from Staffordshire University. Ahmed has a widely read marketing and sales blog and his work is regularly featured in regional and national publications. He is a regular speaker at international business conferences and forums. More details can be found at: http: //acksolutions.com/

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Business Expert Press
Date d'édition
2015
Langue
anglais
ISBN 10 
1631572342
ISBN 13 
9781631572340
Reliure
Broché
Nombre de pages
180
Coordonnées du fabricant
non disponible
Personne responsable
non disponible