Regression Analysis: Understanding and Building Business and Economic Models Using Excel - Couverture souple

Wilson, J. Holton; Keating, Barry P.; Beal, Mary

 
9781631573859: Regression Analysis: Understanding and Building Business and Economic Models Using Excel
Couverture souple
ISBN 10 : 1631573853 ISBN 13 : 9781631573859
Editeur : Business Expert Press, 2015

Synopsis

The technique of regression analysis is used so often in business and economics today that an understanding of its use is necessary for almost everyone engaged in the field. This book covers essential elements of building and understanding regression models in a business/economic context in an intuitive manner. The book provides a non-theoretical treatment that is accessible to readers with even a limited statistical background. This book describes exactly how regression models are developed and evaluated. The data used in the book are the kind of data managers are faced with in the real world. The book provides instructions and screen shots for using Microsoft Excel to build business/economic regression models. Upon completion, the reader will be able to interpret the output of the regression models and evaluate the models for accuracy and shortcomings.

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À propos de l?auteur

Dr. J. Holton Wilson is professor emeritus in Marketing at Central Michigan University. He has a BA in both economics and chemistry from Otterbein College, an MBA from Bowling Green State University (statistics), and a PhD from Kent State University (majors in both marketing and economics).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Business Expert Press
Date d'édition
2015
Langue
anglais
ISBN 10 
1631573853
ISBN 13 
9781631573859
Reliure
Broché
Numéro d'édition
2
Nombre de pages
194
Coordonnées du fabricant
non disponible
Personne responsable
non disponible