Interest in entrepreneurship in the arts has grown in recent years. This book brought together experts and thought leaders from around the world to uncover business success strategies for individuals engaged in the arts worldwide.
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J. Mark Munoz is a professor of management at Millikin University and former visiting fellow at the Kennedy School of Government at Harvard University. He is a recipient of several awards including four Best Research Paper Awards, two international book awards, a literary award, and the ACBSP Teaching Excellence Award, among others. Aside from top-tier journal publications, he has authored/edited/coedited more than 20 books in management and economics such as International Social Entrepreneurship and Managerial Forensics. As chairman/CEO of the international management consulting firm Munoz and Associates International, he directs and manages consulting projects for companies worldwide.
Julienne W. Shields obtained her BA in classics from the University of Illinois, Urbana-Champaign, and her MBA from Millikin University. Prior to joining Millikin, she spent 11 years in the information technology consulting industry and owned two technology start-up businesses, Open Integration Incorporated and InVivo Ventures, LLC. In 2013 she joined Millikin University's faculty and in the commitment to Millikin's Performance Learning pedagogy led the arts entrepreneurship program including the Blue Connection retail art gallery learning laboratory for art and business students. Julie became the director of the Center for Entrepreneurship at Millikin University in 2015.
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Paperback. Etat : New. Interest in entrepreneurship in the arts has grown in recent years. Artists need to look past their product and service, and leverage resources under risk and uncertainty to seize opportunities and optimize gains. Strategic entrepreneurial and management approaches when converged with a passion for the arts, can lead business enterprises into new and exciting frontiers. This book brought together experts and thought leaders from around the world to uncover business success strategies for art enthusiasts worldwide. N° de réf. du vendeur LU-9781631576331
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