A fast-paced tour through our brains and behavior from the perspective of evolution.
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Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker and marketing advisor. Tim is the bestselling author of Unleash Your Primal Brain and Landing Page Optimization. As the founder of a digital marketing agency, his insights helped to create over $1,200,000,000.00 in value for clients worldwide. Tim has been mentioned by Forbes as a Top-10 Online Marketing Expert, and by Entrepreneur Magazine as an Online Marketing Influencer to Watch. He lives within walking distance of the Pacific Ocean in San Diego, California.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : New. Understand what makes us human!Unleash Your Primal Brain is about the commonalities all 8,000,000,000 people on earth share.Our ancestors were molded by ruthless survival pressures from the earliest days of life on the planet. Adaptations which worked long ago are still inside of us - also shared with insects and reptiles. Later additions are common to all mammals from the tiniest shrews to the most massive whales. Some capabilities were bolted on relatively recently and are only shared with our primate cousins. And the runaway explosion of humans on the planet can only be explained by our own bizarre species-level evolution.The only way to understand how our brains work is to examine the complete evolutionary arc.The lie of rationalityThe big picture of brain evolutionHow we learn and rememberThe chemistry of happinessThe power of painDemystifying riskSafer in the herdGood night, sweet dreamsMonkey see, monkey doBig babiesSexy apesLet me tell you a storyHow we evolved to be cultural creaturesOwnership, fairness, and favorsConformity and integrityGet ready, it's going to be a wild ride with Unleash Your Primal Brain! N° de réf. du vendeur LU-9781631952685
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Paperback. Etat : New. Understand what makes us human!Unleash Your Primal Brain is about the commonalities all 8,000,000,000 people on earth share.Our ancestors were molded by ruthless survival pressures from the earliest days of life on the planet. Adaptations which worked long ago are still inside of us - also shared with insects and reptiles. Later additions are common to all mammals from the tiniest shrews to the most massive whales. Some capabilities were bolted on relatively recently and are only shared with our primate cousins. And the runaway explosion of humans on the planet can only be explained by our own bizarre species-level evolution.The only way to understand how our brains work is to examine the complete evolutionary arc.The lie of rationalityThe big picture of brain evolutionHow we learn and rememberThe chemistry of happinessThe power of painDemystifying riskSafer in the herdGood night, sweet dreamsMonkey see, monkey doBig babiesSexy apesLet me tell you a storyHow we evolved to be cultural creaturesOwnership, fairness, and favorsConformity and integrityGet ready, it's going to be a wild ride with Unleash Your Primal Brain! N° de réf. du vendeur LU-9781631952685
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