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Built for a Better World: How Seventh Generation Pioneered a Movement That Changed the Purpose of Business - Couverture souple

Hollender, Jeffrey; Davis, Geoff

 
9781639081745: Built for a Better World: How Seventh Generation Pioneered a Movement That Changed the Purpose of Business
Couverture souple
ISBN 10 : 1639081747 ISBN 13 : 9781639081745
Editeur : Fast Company Press, 2026

Synopsis

Amazon Best Seller in Green Business and Business Ethics
A Fast Company Press book

He built a $700 million sustainable business from a $0 mail order catalog. Then his own board fired him. Then Unilever bought the company and proved he was right all along.

Jeffrey Hollender is the cofounder of Seventh Generation, one of the most influential sustainable businesses in American history. For four decades, he proved that a purpose-driven company could be radically transparent, employee-owned, mission-led and wildly profitable at the same time. Built for a Better World is his unfiltered inside account of exactly how he did it, what broke along the way, and what the sustainable business and ethical leadership movement still gets dangerously wrong.

This is not a polished success story. It is something far more valuable. It is an honest, firsthand account of what it actually takes to build a values-driven company inside a profit-driven system without losing your mission to market pressure, board politics, or the relentless pull of short-term thinking.

Hollender does not write from a distance. He writes from inside every failure, every governance crisis, every hard-won breakthrough, and every moment where purpose and profit collided head-on.

For founders, entrepreneurs, business leaders, MBA students, sustainability professionals, and anyone building an organization around corporate responsibility and conscious capitalism, this book delivers what no business school case study can: the unfiltered truth.

What you will take away from this book:

  • A proven framework for building a purpose-driven business that scales without compromising its values
  • The inside story of how Seventh Generation became a landmark case study in sustainable business, social entrepreneurship, and regenerative business strategy
  • Hard-earned lessons on radical transparency, ethical leadership, employee ownership, and B Corp governance that most business books are afraid to tell
  • A direct challenge to every assumption the corporate world makes about the relationship between profit and purpose
  • A roadmap for the next generation of ESG leaders, impact investors, and conscious capitalists who refuse to choose between doing well and doing good

Jeffrey Hollender has spent five decades at the intersection of sustainable business strategy, social justice, and corporate responsibility. His story is not just one company's journey. It is a blueprint for a better model of business entirely.
If you believe business can be a force for good and you are ready to build one, this is the book you have been waiting for. Get your copy of Built for a Better World today, and start building what the world actually needs.

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À propos de l'auteur

Jeffrey Hollender is the cofounder of Seventh Generation, the pioneering sustainable business he built from a $0 mail order catalog into a $700 million acquisition by Unilever. Widely recognized as one of the most influential voices in sustainable business, ethical leadership, social entrepreneurship, and corporate responsibility, Jeffrey has spent five decades proving that purpose-driven companies can outperform their profit-only competitors.

He is a professor at NYU Stern School of Business, a board member of multiple social enterprises, and one of the most sought-after speakers and advisors in the global conscious capitalism and regenerative business movement. Built for a Better World is his definitive account of what it actually takes to build a company that does well by doing good.

Jeffrey lives in New York. Learn more at jeffreyhollender.net.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Fast Company Press
Date d'édition
2026
Langue
anglais
ISBN 10 
1639081747
ISBN 13 
9781639081745
Reliure
Broché
Nombre de pages
324
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

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