Does the hype around marketing leave you feeling irritated? Do you dread coming off spammy and salesy to get your business seen and heard? Do you think growing your business means doing things you don’t want to do?It doesn’t have to be this way.Looking through the lens of spirituality, author Linda Basso shows us an authentic path through the world of self-promotion and gaining visibility. She and her clients have experienced more success—and ease—when they bring their whole, divine selves to the business of marketing.In The Reluctant Marketer, you will:- Learn tools and practices to move through your workday with ease, grace, and awe.- Stop seeing marketing as an endless to-do list, and embrace it as a path for being fulfilled.- Move from dread and distaste to being visible as a profound act of service to others.- Create a marketing plan that is authentic to you and your business or cause.Perfect for purpose driven entrepreneurs who want more visibility, but not at the cost of being genuine. Start gaining spiritual wisdom and growing your business the graceful way today.
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Linda Basso is a transformational leadership coach with a marketing background that supports entrepreneurs in growing their businesses, their impact and their revenue. Bringing together business and spirituality, Linda inspires clients to change expectations and perceptions, and step into profound personal power and excel in business. Her warm and engaging approach show just how powerful connection and simply being human in our marketing can be. For 23 years Linda was in the visual design and marketing industry, where she created brands and campaigns for companies like Kimpton Hotels & Restaurants, Domaine Chandon, Jamba Juice, Disney, Coldwell Banker, Xerox, and many small businesses. She's received a Silver ADDY award for her brand work and has helped her clients win many awards, along with placements in publications such as The Wall Street Journal, TIME Magazine, and the front cover of WIRED magazine. Linda holds degrees in graphic arts and leadership. She happily resides in Sonoma County with her husband and children.
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