Content Is King - Couverture souple

Briggs, Laura Pennington

 
9781642011173: Content Is King
Couverture souple
ISBN 10 : 1642011177 ISBN 13 : 9781642011173
Editeur : Entrepreneur Press, 2023

Synopsis

Your brand is unique. Your website content should be, too.

Many businesses believe they know what sets their brand apart from the competition, only to discover they aren't connecting with their audience. With Content is King as your guide, you'll uncover your accurate Unique Value Proposition, so you can reach the customer-base that's been searching for you. Learn to craft quality, authentic content that converts window-shoppers into returning customers.

In an increasingly digital age, website content is the pinnacle launch pad that prompts your audience to act. Establish your brand values, determine the needs of your niche audience, and curate a website that highlights the exclusive opportunities only you can offer with Content is King as your go-to handbook.

Discover how to:

  • Build your content marketing strategy from scratch
  • Define your Unique Value Proposition and tell your own story
  • Navigate Search Engine Optimization and direct high-volume traffic to your platform
  • Discern your buyer's journey to customize and enhance your patron's experience

Take your content to new heights with top-grade editorial, today!

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Laura Pennington Briggs is a former middle school teacher turned freelance writer, project manager, and online course creator. Since leaving her teaching career in 2012 to pursue freelance writing, she's helped more than 6,000 students launch or optimize their freelance business. She's been featured in Inc., the Huffington Post, and Business Insider. Laura is also a PhD candidate in public administration and policy at Virginia Tech. She blogs at Better Biz Academy.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Entrepreneur Press
Date d'édition
2023
Langue
anglais
ISBN 10 
1642011177
ISBN 13 
9781642011173
Reliure
Broché
Nombre de pages
174
Coordonnées du fabricant
non disponible
Personne responsable
Simon and Schuster Netherlands BV
info@simonandschuster.nl

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Utrecht
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Pays-Bas