The War for Fundraising Talent: And How Small Shops Can Win - Couverture souple

Lewis, Jason

Couverture souple

ISBN 10 : 1642370002 ISBN 13 : 9781642370003

Editeur : Gatekeeper Press, 2018

Synopsis

The War for Fundraising Talent is an honest yet hopeful critique of professional fundraising, intended especially for small shops that find it difficult to consistently achieve their fundraising goals. These organizations are notorious for rapid turnover and high donor attrition which are merely side effects of a much larger problem. This inter-sector conflict will not be won by those organizations who continue to mistakenly consider their scarcest resource to be donors with dollars. After years, if not decades, of obsessively accumulating new donors, most organizations have more than enough donors to keep them busy for quite some time. Those willing to part ways with this time-worn paradigm will discover how to retain more of the talent they already have and empower their new recruits with an environment where fundraising professionals can achieve mastery and find meaning in their work.

A propos du livre

À propos de l'auteur

Jason Lewis, CFRE & AFP Master Trainer, provides the sector with an oft-needed contrarian voice, willing to question deeply engrained beliefs and assumptions of how effective fundraising really works. Whether writing or speaking, Jason challenges the prevailing wisdom about effective fundraising practices, hiring decisions, and donor behavior.

Détails de l'édition

• Éditeur: Gatekeeper Press
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 1642370002
• ISBN 13: 9781642370003
• Reliure: Broché
• Nombre de pages: 140
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg