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Association 4.0 – Positioning for Success in an Era of Disruption - Couverture souple

Ordonez, Kevin; Budziak, Sherry

 
9781643880068: Association 4.0 – Positioning for Success in an Era of Disruption

Synopsis

Association 4.0: Positioning for Success in an Era of Disruption If you’ve been hiding from the future, get ready for a reality check. The Fourth Industrial Revolution is real. It’s here. It’s now. Let the experts guide you toward making the leap to Association 4.0. This book is mandatory reading for association professionals. Twenty-three leaders who are innovators and cultural shape-shifters share their experiences with disruption. Some were facing untenable situations and moved beyond the growing pains. Others embraced change even when it came at great professional risk. You’ll learn their strategies for:* Turning uncertainty into advantage* Amazing members and customers with on-demand service* Harnessing trending ideas and technology for success* Using big data to deliver member satisfaction If a crisis has yet to rock your industry, you’re not looking far enough ahead. The clouds are looming. We are caught in a perfect technological storm. The forces that are redesigning how business gets done are also reinventing customer expectations. Members want services delivered better, faster and more personally than ever before. If you can’t meet their demands, someone is waiting in the wings who will.This book is a wake-up call and a guide for navigating the future. Discover the power of digital transformation and how it can move your association from business as usual to excellence.

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