Propaganda: The Classic Work on Media Control, Public Opinion, and Mass Influence by the Father of Public Relations - Couverture rigide

Bernays, Edward L

 
9781667306469: Propaganda: The Classic Work on Media Control, Public Opinion, and Mass Influence by the Father of Public Relations
Couverture rigide
ISBN 10 : 1667306464 ISBN 13 : 9781667306469
Editeur : Antiquarius, 2025

Synopsis

The Original Blueprint for Media Control and Mass Persuasion

Written in 1928 by Edward L. Bernays, the "father of public relations" and nephew of Sigmund Freud, Propaganda remains a chillingly relevant exploration of how public opinion is shaped-and manipulated-by media, business, and government.

This concise but powerful book explains how the invisible architects of society use language, emotion, and imagery to mold everything from politics to purchasing habits.

Why this book still matters today:

Reveals the origins of modern marketing and political spin

Explains the psychology behind news cycles and media framing

Essential for students of PR, media, politics, and behavioral science

Cited by Noam Chomsky, Adam Curtis, and countless others

Whether you're an academic, marketer, activist, or simply a curious reader, Propaganda is an essential guide to understanding the power structures that shape our world.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Antiquarius
Date d'édition
2025
Langue
anglais
ISBN 10 
1667306464
ISBN 13 
9781667306469
Reliure
Relié
Nombre de pages
130
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9781684228416: Propaganda

Edition présentée

ISBN 10 :  1684228417 ISBN 13 :  9781684228416
Editeur : Martino Fine Books, 2024
Couverture souple