Profit-Building for Pro Photographers: Pricing, Sales, Marketing & Branding - Couverture souple

Dachowski, Jeff; Dachowski, Carolle

 
9781682030400: Profit-Building for Pro Photographers: Pricing, Sales, Marketing & Branding

Synopsis

Jeff and Carolle Dachowski present 60 ideas for shaping up a lagging photography business. This guide will help photographers excel in their businesses so they can be free to focus on artistry. In part 1, Pricing and Operations, readers will learn great ideas for pricing, proofing images, retouching, dealing with taxes and more. Part 2, Client Perspective, focuses on optimising the client experience. Part 3, Marketing and Promotions, provides marketing tactics that are best suited to today's climate. Includes sample materials and inspiring images.

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À propos de l'auteur

Jeff Dachowski quickly fell in love with photography while he was in high school. After pursuing every class related to photography, he attended the Hallmark Institute of Photography in Turners Falls, MA.

Carolle Dachowski has photographed throughout the Northeast, the Caribbean, and the inter-mountain west since 1992. Her(and Jeff's) work has been featured in Seacoast Bride, New Hampshire Bride, Woman Engineer, Hygiene Town, Woman's World, Spin and Professional Photographer.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.