Care Like a Mouse: The Key to Delivering Disney Quality Service - Couverture souple

Millbower, Lenn

Couverture souple

ISBN 10 : 168390110X ISBN 13 : 9781683901105

Editeur : Theme Park Press, 2018

Synopsis

The Method of Walt Disney

Don't let them fool you. The magic of Disney is really method. Walt Disney developed sophisticated yet common-sense methods for everything he did, from films to theme parks. Once you know those methods, you can create some magic, too.

Lenn Millbower, the Mouse Man, learned up close how Disney turned method into magic. He spent 25 years at Walt Disney World, starting in Epcot Operations, stage managing at Disney-MGM Studios, opening Disney's Animal Kingdom, writing training material the for Disney Institute, and leading training at Walt Disney Entertainment.

In Care Like a Mouse, Lenn teaches Walt Disney-inspired customer-service strategies and tactics applicable to your organization and your career so you create your own pixie dust. You'll learn how Walt did it, and how you can do it—once you know the method behind the magic.

“As he breaks down the magic into bite-sized advice, models, and methodologies, Lenn helps you to understand why the Disney magic isn’t actually magical. Rather, it’s a result of hard work, solid method, and persistence. He spices all this knowledge and insight with intriguing insider stories that you’ll find useful as you convey the service message inside your own organization.”

Martin Lindstrom, Best-selling Author, Buyology, Small Data

Détails de l'édition

• Éditeur: Theme Park Press
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 168390110X
• ISBN 13: 9781683901105
• Reliure: Broché
• Nombre de pages: 186
• Éditeur: McLain Bob
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible