Digital Delight: Second Edition: Planning, measuring, and optimizing great digital customer and employee experiences - Couverture souple

Kihlström, Greg

 
9781690018636: Digital Delight: Second Edition: Planning, measuring, and optimizing great digital customer and employee experiences

Synopsis

We are living in the age of experience. With the proliferation of tools that allow better and more holistic design of customer experience and employee experience, comes an increased ability to measure, analyze, and optimize. This new age of increased integration means that successful CX and EX involves many teams and departments within an organization to become successful.

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