Do your conference programs contain sessions you belatedly discover were of little interest or value to most attendees? If so, you're wasting significant stakeholder and attendee time and money — your conference is simply not as good as it could be. Now imagine you knew how to create conference programs that reliably include the sessions and session content attendees actually want and need. How much value would that add to your event, for your attendees, your sponsors, and your bottom line?
Event Crowdsourcing: Creating Meetings People Actually Want and Need shows you how to create conference programs and sessions that reliably become what your attendees want and need. The product of over 25 years of participant-driven meeting design experience, Event Crowdsourcing clearly explains everything you need to know to successfully integrate effective real-time event crowdsourcing into your programs and sessions.
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"Adrian Segar's first two books — Conferences That Work and The Power of Participation — have had a resoundingly positive impact on the meeting industry. Now, meeting planners and meeting-goers can further benefit from his newest book: Event Crowdsourcing. This book, both a why-to and a how-to, is jam-packed with proven guidelines, techniques, and suggested scripts to help you design conferences and sessions that are what attendees want and need. It's clearly organized and beautifully written, and I'm happy to recommend it."
— Naomi Karten, author of Managing Expectations, Presentation Skills for Technical Professionals, and other books
"Actually giving attendees what they want and need instead of what you think they want? What a concept! Adrian Segar has done it again. Event Crowdsourcing is chock-full of detailed descriptions of low-tech, low-cost solutions that get to the core concerns of meeting-goers from any industry. It's a must read for any meeting planner!"
—Brandt Krueger, technical producer, educator, speaker, and event technology consultant
“For meeting designers like us, Adrian's work is priceless. He meticulously documents all there is to understand about crowdsourcing, participation, peer-to-peer working, and empowerment of conference audiences. His unique views on these topics make it easy to recognize his training as a former physicist, his facilitation skills, and his belief in what we humans can achieve together.”
—Eric de Groot and Mike van der Vijver, meeting designers with MindMeeting, and authors of Into the Heart of Meetings
“Adrian Segar is a leader in crafting the future of meetings. Event Crowdsourcing is the go-to tactical guide for planners to allow attendees to create their own meaningful experiences. In a world where everyone is talking about why events need to generate connection and engagement, Adrian has written the how-to guide for you.”
—Will Curran, founder, Endless Events, and #EventIcons, Event Tech, and Event Brew podcast host
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