In the last century, technocracy has assumed many forms in our daily lives. A century ago, one college dean, Arland Deyett Weeks, described many of the mechanisms that would come to define concepts like "nudge theory" and "libertarian paternalism" in the 21st century. The truths written in these collected works give readers the opportunity today to identify the weaponization of the human psyche in civic discourse over the past century, often by moneyed interests. If you watch modern media closely today after reading this book, you too might notice some of the principles described here before the emergence of radio, now being used ubiquitously in marketing, government, and generally in shaping social media.
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Arland D. Weeks (1871-1936) was a professor of education, and later dean of education at North Dakota Agricultural College (today North Dakota State University). Though he identified himself as a conservative in some works, he was expressly a believer in all progress being tied to proper public education, and that civic conscience must be shaped by such education. In 1910 he co-founded Fargo's Commons Club, to discuss current events of public interest. Throughout his career he wrote numerous books and articles on education, fire safety, and most prominently on social psychology and its influence on civics.
Ken Lefebvre is a researcher and historian from Massachusetts. He primarily studies the cultural history of New England, particularly that of the Springfield-Holyoke region. Studying at the University of Massachusetts, he received a bachelor's in environmental science in 2013 as well as the Friends of the Library Undergraduate Research Award. In 2015 he earned a master's in public policy and administration.
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