Tell It Like A TOPGUN: Create Weapons School Worthy Presentations - Couverture souple

Goldfinger, Jeff

 
9781738086894: Tell It Like A TOPGUN: Create Weapons School Worthy Presentations

Synopsis

You’ve likely had to sit through many dozens of non-persuasive, uninspiring, and completely forgettable presentations in school and at work. If you’ve seen either of the Top Gun movies, you understand that to survive in combat requires a level of oral communication skill significantly higher than what passes as acceptable in today’s working environment.

In Tell It Like a TOPGUN, Jeff “Goldy” Goldfinger goes well beyond the mechanics (the howand what) taught in most presentation skills books to also reveal the art and neuroscience (the why) to produce persuasive, inspiring, and captivativingtalks - the type of talks required for business survival.

Loaded with secrets from the author’s experience as a 3-time weapons school instructor, Tell It Like A TOPGUN is about learning and applying the highest standard of presentation acumen that inspires listeners to say yes to your idea, proposal, or price. With over 40 years of teaching, instructing and public speaking experience, in front of hundreds of military and civilian audiences, the book includes the scientific fundamentals from neuroeconomics – cognitive psychology, neuroscience, and behavioral economics.

Using these tips and techniques, the author and his clients have generated over $600M of new business in highly competitive situations.

After 10 years of teaching these skills solely to mid-sized and larger aerospace and defense organizations, Goldy is making his learning material available to the public for the first time.

“Tell It Like A TOPGUN provides an invaluable insight into TOPGUN’s biggest asset—how it develops instructors who can effectively teach and present complex material.” ~Brad Elward, author of TOPGUN: The Legacy

"... Jeff “Goldy” Goldfinger translates military-style planning and execution into the world of business and professional presentations.” ~Ron Kaufman, author of Uplifting Service

“There is an art and science to effectively influencing others and “Goldy” weaves both into a how-to book that anyone who speaks to others should read. It’s the most enjoyable book on influence I have ever read.” ~Paul Zak, PhD, author of Immersion

“... Goldy has hit the oral presentation target with great precision here.” ~Todd Gautier, former Naval aviator and retired defense industry president

Jeff “Goldy” Goldfinger is an engineer, educator, public speaker, and retired US Naval Flight Officer. He was the first of his colleagues to serve three separate tours as an aviation weapons school instructor where he discovered his true passion for designing and delivering high consequence presentations. With uniformed experience in front of thousands of military officers and thousands more as a civilian in the global aerospace, defense, and security industries, Goldy continues to perfect both the art and science of compelling talks. He holds a bachelor's degree in computer science from Northwestern University and a master’s degree in higher education from Walden University. He currently resides in Valencia, Spain, where he continues to strengthen his conversational Spanish and perfecting his platos de paella.

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Autres éditions populaires du même titre

9781068844218: Tell It Like A TOPGUN: Create Weapons School Worthy Presentations

Edition présentée

ISBN 10 :  1068844213 ISBN 13 :  9781068844218
Editeur : Ink Heart Press, 2024
Couverture rigide