The Cube of Strategic Management - Couverture souple

Putz, Mihai V.

Couverture souple

ISBN 10 : 1774634538 ISBN 13 : 9781774634530

Editeur : APPLE ACADEMIC, 2021

Synopsis

The Cube of Strategic Management: The Distinctive Advantage of Organizations

is a trans-disciplinary book that introduces the author’s new business model of the geometrization of management. The author advocates that strategic management has to shift to include a science and technology perspective, to not only support business administration but also to make this scientific perspective an inherent part of management strategy building. The book spans the fundamental and the theoretical aspects and advances this new management model in response to the current and future 21st-century synergic interconnection needs in addressing management and marketing post-modern strategies.

The book is a quintessence of the historical theories of the various 8th fold ideas of management (Taylor, Drucker, Peters & Waterman, Covey) and applies them in an innovative new way. The author uses the cube and its 8 corners for the first time to represent 8 forms of the strategic management way of business, in that the 8 corners of a cube represent the competitive advantage of (any) organization.

A propos du livre

À propos de l?auteur

Mihai V. Putz, PhD, MBA, Dr.-Habil, is a laureate in physics and holds degrees in spectroscopy, chemistry and in physics as well as an MBA. He is currently a full professor of theoretical and computational physical-chemistry at his alma mater, West University of Timisoara, Romania.

Détails de l'édition

• Éditeur: APPLE ACADEMIC
• Date d'édition: 2021
• Langue: anglais
• ISBN 10: 1774634538
• ISBN 13: 9781774634530
• Reliure: Broché
• Nombre de pages: 264
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible