The Economics of Digitization - Couverture rigide

Couverture rigide

ISBN 10 : 1781007209 ISBN 13 : 9781781007204

Editeur : Edward Elgar Publishing Ltd, 2013

Synopsis

The increasing creation, support, use and consumption of digital representation of information touches a wide breadth of economic activities. This digitization has transformed social interactions, facilitated entirely new industries and undermined others and reshaped the ability of people - consumers, job seekers, managers, government officials and citizens - to access and leverage information. This important book includes seminal papers addressing topics such as the causes and consequences of digitization, factors shaping the structure of products and services and creating an enormous range of new applications and how market participants make their choices over strategic organization, market conduct, and public policies.

This authoritative collection, with an original introduction by the editors, will be an invaluable source of reference for students, academics and practitioners with an interest in the economics of digitisation and the digital economy.

A propos du livre

À propos de l'auteur

Edited by Shane Greenstein, Professor and Kellogg Chair of Information Technology, Northwestern University, US, Avi Goldfarb, Professor of Marketing, University of Toronto, Canada and Catherine Tucker, Mark Hyman Jr. Career Development Professor and Associate Professor of Marketing, MIT Sloan School of Management, US

Détails de l'édition

• Éditeur: Edward Elgar Publishing Ltd
• Date d'édition: 2013
• Langue: anglais
• ISBN 10: 1781007209
• ISBN 13: 9781781007204
• Reliure: Relié
• Nombre de pages: 672
• Éditeur: Greenstein Shane M., Goldfarb Avi, Tucker Catherine
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible