Persuasive Writing for Business: How to Write Proposals, Letters, Emails and Other Business Communications to Influence, Impress and Persuade - Couverture souple

Forsyth, Patrick

 
9781781331026: Persuasive Writing for Business: How to Write Proposals, Letters, Emails and Other Business Communications to Influence, Impress and Persuade
Couverture souple
ISBN 10 : 1781331022 ISBN 13 : 9781781331026
Editeur : Bookshaker, 2014

Synopsis

Putting things in writing to create messages that they are clear, informative and impressive is not easy. If your message must be persuasive too then it can be downright difficult. The text for a range of things from letters, emails, and memos to proposals, press releases and websites needs to be well written if it is to achieve its purpose. In this straightforward and practical book Patrick Forsyth reviews how to define your message clearly and present it powerfully and persuasively. There are proven easy to apply tips and techniques here that will help you achieve the results you want more easily, more certainly and more often. It can help you turn a difficult chore into something that really brings results. Patrick Forsyth is a consultant, trainer and writer and the author of many successful business book. One reviewer said of his writing: Patrick has a lucid and elegant style of writing which allows him to present information in a way that is organised, focused and easy to apply (Professional Marketing).

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À propos de l'auteur

Patrick Forsyth began his career in publishing and has run Touchstone Training & Consultancy since 1990; this specialises in the improvement of marketing, management and communications skills. He is an experienced conference speaker and writes extensively on business matters. He is the author of many successful books on aspects of business, management and careers. One reviewer says of his work: Patrick has a lucid and elegant style of writing which allows him to present information in a way that is organised, focused and easy to apply.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Bookshaker
Date d'édition
2014
Langue
anglais
ISBN 10 
1781331022
ISBN 13 
9781781331026
Reliure
Broché
Nombre de pages
134
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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