Slim by Design: Mindless Eating Solutions for Everyday Life - Couverture souple

Wansink PhD, Brian

 
9781781807415: Slim by Design: Mindless Eating Solutions for Everyday Life

Synopsis

In this paradigm-shattering book, leading food psychologist Brian Wansink PhD offers a radical new philosophy for weight loss. The trick isn't changing what we eat, but the environment we eat in.

Through his extensive, cutting-edge research, Brian found that we are increasingly starting to arrange our homes to make unhealthy, comforting foods easier to reach and consume. Meanwhile, the same thing has been happening all around us. Restaurants have made it more tempting to order richer meals. Supermarkets have made it more economical to buy packaged and processed foods. Workplaces have made it habitual to eat on the go or at our desks. School lunchrooms have made it acceptable to pile large portions onto a tray. This has all helped to make us 'fat by design'.

This entertaining, eye-opening book shows how you can adapt and redesign your most common spaces in innovative and inexpensive ways to start losing weight naturally. It offers simple and practical solutions for eating healthily in the long term without any dieting or frustrating restrictions. And it shows how you can still have your favourite foods while making yourselves, your family and even your community effortlessly slim and healthy - by design.

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À propos de l?auteur

Brian Wansink PhD is a Stanford graduate and a professor of Applied Economics and Management, resident at Cornell University's Food and Brand Laboratory in New York, USA. He is the author of three books on nutrition and marketing.

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Autres éditions populaires du même titre

9780062136527: Slim by Design: Mindless Eating Solutions for Everyday Life – Food Psychology and Behavioral Economics from Cornell University

Edition présentée

ISBN 10 :  0062136526 ISBN 13 :  9780062136527
Editeur : William Morrow, 2014
Couverture rigide