A revised and updated edition of Craft a Creative Business, this is a must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business.
Fiona Pullen, owner of The Sewing Directory, covers every aspect of setting up a small creative business clearly and simply; giving advice on the importance of identifying markets, focusing on a USP (unique selling point), assessing the competition, making sure the price is right and setting goals. Also included are sections on product photography and videography, branding and legal matters.
Particular emphasis is placed on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media. Every chapter is supported by practical activities to help you apply the lessons to your business, along with insights and advice from dozens of successful business professionals including Debbie Shore, Torie Jayne and Laura Strutt.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Fiona Pullen is the founder of popular sewing website, The Sewing Directory, which allows stitchers to find their local sewing shop, sewing school or sewing groups plus free projects and tutorials. Launched in 2010, the site rapidly grew to be one of the UK’s top sewing websites, attracting 1 million visitors a year and with a social following of over 80,000. You can find The Sewing Directory at: www.thesewingdirectory.co.uk
As a law graduate, Fiona keenly researched all aspects of running a business to ensure the success of The Sewing Directory. She has shared her knowledge in countless magazine features and seminars.
Fiona in lives in picturesque Devon with her husband and son. When not working or writing she loves to sew; enjoying bag making, quilting and embroidery and is an avid reader.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Gratuit expédition vers Etats-Unis
Destinations, frais et délaisGratuit expédition vers Etats-Unis
Destinations, frais et délaisVendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Etat : Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. N° de réf. du vendeur 00076240181
Quantité disponible : 3 disponible(s)
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Etat : Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 47900715-6
Quantité disponible : 1 disponible(s)
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Etat : Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur 46707236-20
Quantité disponible : 1 disponible(s)
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
Paperback. Etat : Very Good. A revised and updated edition of Craft a Creative Business, this is a must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Fiona Pullen, owner of The Sewing Directory, covers every aspect of setting up a small creative business clearly and simply; giving advice on the importance of identifying markets, focusing on a USP (unique selling point), assessing the competition, making sure the price is right and setting goals. Also included are sections on product photography and videography, branding and legal matters. Particular emphasis is placed on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media. Every chapter is supported by practical activities to help you apply the lessons to your business, along with insights and advice from dozens of successful business professionals including Debbie Shore, Torie Jayne and Laura Strutt. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR009482998
Quantité disponible : 8 disponible(s)
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Paperback. Etat : Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G1782215298I5N10
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Vendeur : WeBuyBooks, Rossendale, LANCS, Royaume-Uni
Etat : Like New. Most items will be dispatched the same or the next working day. An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind. N° de réf. du vendeur wbs1911587161
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Vendeur : WeBuyBooks, Rossendale, LANCS, Royaume-Uni
Etat : Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur wbs2106866884
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Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
Etat : Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 47900715-6
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Vendeur : Your Online Bookstore, Houston, TX, Etats-Unis
paperback. Etat : New. N° de réf. du vendeur 1782215298-11-34931179
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Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9781782215295
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