Articles liés à Design for Business (2)

Design for Business (2) ISBN 13 : 9781783203765

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9781783203765: Design for Business (2)

Synopsis

One of very few books to bring together business and design, this collection features essays on topics ranging from branding and sustainability to business-driven design education. The centerpiece of the volume is an essay on simplicity in design by Per Mollerup, a distinguished Scandinavian designer, professor, and author. Bolstering this are transcripts of two interviews with the former global art director for Nike for the 2012 London Olympics, paired with a paper on Nike's design and marketing strategies for the Olympic Games. Other features include a transcript of an interview with Dan Formosa, a New York-based design consultant, design researcher, and founding member of the iconic Smart Design studio; an essay on the importance of a research-led design practice in typography; a consideration of color and brand identity; an essay on packaging design testing methods; a study of greenwashing, sustainability, and communication design; a case study on organizational management by design; an essay on strategic decision-making in new product development; research on how Australian businesses are hiring designers; and an exciting case study on the design partnership between the hearing aid company BHS and the design studio Designworks that has revolutionized a health care sector.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Gjoko Muratovski is a global design expert and innovation specialist who works with leading universities, Fortune 500 companies, and governments from around the world.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

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Edité par Intellect Ltd, 2014
ISBN 10 : 1783203765 ISBN 13 : 9781783203765
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paperback. Etat : Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_274271881

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Doctor Gjoko Muratovski
Edité par Intellect, Bristol, 2014
ISBN 10 : 1783203765 ISBN 13 : 9781783203765
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Paperback. Etat : new. Paperback. One of very few books to bring together business and design, this collection features essays on topics ranging from branding and sustainability to business-driven design education. The centerpiece of the volume is an essay on simplicity in design by Per Mollerup, a distinguished Scandinavian designer, professor, and author. Bolstering this are transcripts of two interviews with the former global art director for Nike for the 2012 London Olympics, paired with a paper on Nike's design and marketing strategies for the Olympic Games. Other features include a transcript of an interview with Dan Formosa, a New York-based design consultant, design researcher, and founding member of the iconic Smart Design studio; an essay on the importance of a research-led design practice in typography; a consideration of color and brand identity; an essay on packaging design testing methods; a study of greenwashing, sustainability, and communication design; a case study on organizational management by design; an essay on strategic decision-making in new product development; research on how Australian businesses are hiring designers; and an exciting case study on the design partnership between the hearing aid company BHS and the design studio Designworks that has revolutionized a health care sector. Features essays on topics ranging from branding and sustainability to business-driven design education. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781783203765

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Doctor Gjoko Muratovski
Edité par Intellect, Bristol, 2014
ISBN 10 : 1783203765 ISBN 13 : 9781783203765
Neuf Paperback

Vendeur : AussieBookSeller, Truganina, VIC, Australie

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Paperback. Etat : new. Paperback. One of very few books to bring together business and design, this collection features essays on topics ranging from branding and sustainability to business-driven design education. The centerpiece of the volume is an essay on simplicity in design by Per Mollerup, a distinguished Scandinavian designer, professor, and author. Bolstering this are transcripts of two interviews with the former global art director for Nike for the 2012 London Olympics, paired with a paper on Nike's design and marketing strategies for the Olympic Games. Other features include a transcript of an interview with Dan Formosa, a New York-based design consultant, design researcher, and founding member of the iconic Smart Design studio; an essay on the importance of a research-led design practice in typography; a consideration of color and brand identity; an essay on packaging design testing methods; a study of greenwashing, sustainability, and communication design; a case study on organizational management by design; an essay on strategic decision-making in new product development; research on how Australian businesses are hiring designers; and an exciting case study on the design partnership between the hearing aid company BHS and the design studio Designworks that has revolutionized a health care sector. Features essays on topics ranging from branding and sustainability to business-driven design education. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. N° de réf. du vendeur 9781783203765

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Gjoko Muratovski
Edité par Intellect 01/r /04 A, 2014
ISBN 10 : 1783203765 ISBN 13 : 9781783203765
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Vendeur : AwesomeBooks, Wallingford, Royaume-Uni

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Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9781783203765

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Gjoko Muratovski
Edité par Intellect 01/r /04 A, 2014
ISBN 10 : 1783203765 ISBN 13 : 9781783203765
Ancien ou d'occasion Couverture souple

Vendeur : Bahamut Media, Reading, Royaume-Uni

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Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9781783203765

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