Unraveling the Mysteries of Case Study Research: A Guide for Business and Management Students - Couverture rigide

Taylor, Marilyn L.; Søndergaard, Mikael

 
9781786437211: Unraveling the Mysteries of Case Study Research: A Guide for Business and Management Students
Couverture rigide
ISBN 10 : 178643721X ISBN 13 : 9781786437211
Editeur : Edward Elgar Publishing Ltd, 2017

Synopsis

Accessible, current and in-depth, this textbook provides investigative insights into the steps involved in the case study research process. It is an essential resource for both graduate students wanting a novel, yet comprehensive guide to case study research, and for undergraduate students tasked with projects in business and management.

Unravelling the Mysteries of Case Study Research helps students to develop a deeper understanding of cases within their contexts by presenting them from the perspective of the individuals involved. The authors discuss the stages of case study research including the role of personal motivation, objectives, research design, data collection and analysis as elements of the investigation.

Key features:

  • Demonstrates best practices for research with examples from expert case researchers
  • Provides questions to form and guide the individual's research plans
  • Reviews current and classic practices in case study research from North American and European perspectives
  • Helps to identify what a case is
  • Discusses motivation, purpose and unit of analysis issues
  • Explains the design of a project, identification of sites, data and information
  • Encourages analysis, curiosity, and creativity in case research.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Marilyn L. Taylor, Arvin Gottlieb/Missouri Chair in Strategic Management, Henry W. Bloch School of Management, University of Missouri – Kansas City, US and Mikael Søndergaard, Associate Professor, Department of Management, School of Business and Social Sciences, Tuborg Research Centre for Globalisation and Firms, Aarhus University, Denmark

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Edward Elgar Publishing Ltd
Date d'édition
2017
Langue
anglais
ISBN 10 
178643721X
ISBN 13 
9781786437211
Reliure
Relié
Nombre de pages
160
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9781786437235: Unraveling the Mysteries of Case Study Research: A Guide for Business and Management Students

Edition présentée

ISBN 10 :  1786437236 ISBN 13 :  9781786437235
Editeur : Edward Elgar Publishing Ltd, 2017
Couverture souple