The Forces of Collaborative Creativity: A Practical Guide to Creative Teamwork in the Healthcare Business - Couverture souple

Comber, Peter John

 
9781788601511: The Forces of Collaborative Creativity: A Practical Guide to Creative Teamwork in the Healthcare Business

Synopsis

Collaborative Creativity is a powerful methodology for groups that uses short bursts of creative challenges to help people go beyond rational/conscious thinking and uncover, with constructive consequences, the emotional/irrational sphere that influences behaviour. It was developed by Peter Comber specifically for the complex environment of the healthcare industry, and this how-to manual for managers of healthcare companies offers practical advice on how to employ creative processes in their sector.

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À propos de l?auteur

Peter Comber is the inventor of the Collaborative Creativity methodology and founding partner of Atstrat, a company providing Collaborative Creativity services to the healthcare industry. An expert in applied creativity, with 35 years of professional experience that also includes a deep understanding of qualitative research, strategic planning and international marketing and management, Peter has unique practical knowledge of the power of group creativity.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.