Write to Think - Couverture souple

Livre 3 sur 18: 6-Minute Smarts

Jones, Alison

 
9781788606646: Write to Think

Synopsis

If you’re in business, you probably do quite a bit of writing. You write emails, sales copy, reports, executive summaries, blog posts, operations documents, memos and more. And each time you write, you’re seeking to inform and/or influence your reader. You are, in effect, performing.

Alison Jones wants to get you thinking about writing in a completely different way. Rather than a stage, she wants you to see the blank page as uncharted terrain, as an opportunity for you to explore what you DON’T know, rather than simply expressing what you DO. Discover simple techniques that will supercharge your creativity, problem-solving skills and resourcefulness, in just 6 minutes!

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À propos de l?auteur

Alison Jones is founder of Practical Inspiration Publishing and host of The Extraordinary Business Book Club podcast. Formerly Director of Innovation Strategy at Palgrave Macmillan, she now works with business leaders and entrepreneurs to help them clarify their thinking and communicate more effectively.

She has written and edited several books, most recently This Book Means Business (2018), speaks regularly at industry and business events, and contributes articles on books and writing to national press and industry publications.

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