Synopsis
The name 'Disney' is synonymous with its expansive franchises, from princesses to theme parks. The power of the Disney brand is its role as a cultural influencer across multiple generations across the globe. This collection of essays takes a look at Disney beyond its behemoth corporate presence and into the threads of the Disney experience. 3 b/w illus.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Priscilla Hobbs is associate dean at Southern New Hampshire University. She is the author of Walt's Utopia: Disneyland and American Mythmaking.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Autres éditions populaires du même titre
Résultats de recherche pour Interpreting and Experiencing Disney: Mediating the...
Image d'archives
Interpreting and Experiencing Disney: Mediating the Mouse
Edité par
Intellect Ltd, 2023
ISBN 10 : 1789387620
ISBN 13 : 9781789387629
Ancien ou d'occasion
paperback
Vendeur : Midtown Scholar Bookstore, Harrisburg, PA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
paperback. Etat : Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD PAPERBACK Standard-sized. N° de réf. du vendeur M1789387620Z3
Acheter D'occasion
EUR 26,30
Expédition à EUR 5,17
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 5 disponible(s)
Image d'archives
Interpreting and Experiencing Disney : Mediating the Mouse
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. N° de réf. du vendeur 45036486-n
Acheter neuf
EUR 36,04
Expédition à EUR 2,27
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 3 disponible(s)
Image fournie par le vendeur
Interpreting and Experiencing Disney
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : New. Ever since the premiere for the first Mickey Mouse cartoon in 1928, Disney has played a central role in American popular culture, which has progressively expanded to include a global market. The company positioned itself to be a central role in family entertainment, and many of its offerings - from films to consumable products - have deeply embedded themselves into not only the imaginations of children and adults, but also into the threads of one's life experience. It is difficult to go through life without encountering one Disney product. Because of this, fans of Disney build connections with their favourite characters and franchises, some of which are fuelled further by Disney's own marketing practices.Similarly, Disney responds to the cultural values of the era through its films and other media offerings. In this volume, scholars from varying backgrounds take a close look at facets of the Disney canon as more than agents of entertainment or consumption, and into underlying messages at the very heart of the Disney phenomenon: the cultural response that drives the corporation's massive production and marketing machine. The relationship between Disney and its fans is one of loyalty and love, shaping cultural behaviours and values through the brand and its products. Disney responds in kind with a synergistic approach that makes it possible to experience Disney in any format at any given time.Primary readership will be academics, researchers, educators, scholars and students working in the fields of media and cultural studies, especially those interested in marketing and branding, and in the Disney Company in general. The accessible writing style and the range of topics covered make it suitable for postgraduate students and academics working in these fields, as well as third-year undergraduate students.The book will also appeal to academics working in the related fields of tourism studies, film and television studies and, given the focus of some of the chapters, in gender studies.Although academic in focus, the accessible writing style does mean that it may also have appeal to the non-academic reader and fans of Disney. N° de réf. du vendeur LU-9781789387629
Acheter neuf
EUR 38,39
Livraison gratuite
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 5 disponible(s)
Image d'archives
Interpreting and Experiencing Disney
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur GB-9781789387629
Acheter neuf
EUR 39,40
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Interpreting and Experiencing Disney : Mediating the Mouse
Edité par
Intellect Ltd, 2023
ISBN 10 : 1789387620
ISBN 13 : 9781789387629
Ancien ou d'occasion
Couverture souple
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : As New. Unread book in perfect condition. N° de réf. du vendeur 45036486
Acheter D'occasion
EUR 37,67
Expédition à EUR 2,27
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 3 disponible(s)
Image d'archives
Interpreting and Experiencing Disney
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur CX-9781789387629
Acheter neuf
EUR 35,49
Expédition à EUR 5,80
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 15 disponible(s)
Image fournie par le vendeur
Interpreting and Experiencing Disney (Paperback)
Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. A collection of essays exploring the wide-ranging influence of the Walt Disney Company. It would be difficult to go through life without ever encountering a Disney product. Since the first Mickey Mouse cartoon premiered in 1928, Disney has played a central role in shaping American popular culture, and it has expanded to the global market. The company positioned itself as a titan of family entertainment, and many of its offerings, from films to consumable products, have become embedded in the minds of children and adults, woven into many of our life experiences. Fans of Disney build connections with their favorite characters and franchises, fueled by Disneys marketing practices. Others have developed a near-cult-like relationship with the brand, equating its products with religious icons and theme park visits with pilgrimages. This edited volume looks beyond the movies and merchandise to peer into the very heart of the Disney phenomenon: how the fan response drives the corporations massive marketing machine and how the corporate response, in turn, shapes the fan experience. The name 'Disney' is synonymous with its expansive franchises, from princesses to theme parks. The power of the Disney brand is its role as a cultural influencer across multiple generations across the globe. This collection of essays takes a look at Disney beyond its behemoth corporate presence and into the threads of the Disney experience. 3 b/w illus. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781789387629
Acheter neuf
EUR 46,99
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Interpreting and Experiencing Disney: Mediating the Mouse
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Brand New. reprint edition. 239 pages. 9.50x6.50x0.75 inches. In Stock. N° de réf. du vendeur __1789387620
Acheter neuf
EUR 36,07
Expédition à EUR 11,56
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 2 disponible(s)
Image fournie par le vendeur
Interpreting and Experiencing Disney : Mediating the Mouse
Vendeur : GreatBookPricesUK, Woodford Green, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. N° de réf. du vendeur 45036486-n
Acheter neuf
EUR 34,71
Expédition à EUR 17,35
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 5 disponible(s)
Image d'archives
Interpreting and Experiencing Disney: Mediating the Mouse
Edité par
Intellect Books 2023-04-07, 2023
ISBN 10 : 1789387620
ISBN 13 : 9781789387629
Neuf
Paperback
Vendeur : Chiron Media, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : New. N° de réf. du vendeur 6666-GRD-9781789387629
Acheter neuf
EUR 34,63
Expédition à EUR 17,91
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)