Promoting Your Business 2019: Marketing won't seem alien anymore - once you read this starter guide to driving brand awareness and lead generation using integrated communications - Couverture souple

Hainey, Ian

Couverture souple

ISBN 10 : 1790979358 ISBN 13 : 9781790979356

Editeur : Independently published, 2018

Synopsis

Learn 20 years of marketing experience in under two hours with this must-have book written by international integrated communications agency owner, Ian Hainey, who covers the main areas to concentrate on for anyone looking to promote a business. The 2019 guide is the only completely up-to-date option, which will appeal to those looking to take their existing business to the next level, or even just trying to get a better insight into the most useful common marketing functions for an organisation. It will also help better understand the foundations before investing in a consultant, agency or adding in-house resources to deliver these functions. A recommended read for interns, juniors or others considering this occupation, to gain a better insight into what the job currently entails. This starter guide will impart the confidence to drive brand awareness and lead generation for your business using integrated communications disciplines, including: PR, PR+, social media marketing, influencer marketing, online advertising, modern SEO, content marketing and event marketing.

Détails de l'édition

• Éditeur: Independently published
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 1790979358
• ISBN 13: 9781790979356
• Reliure: Broché
• Nombre de pages: 142
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg