Multilevel Approach to Competitiveness in the Global Tourism Industry - Couverture rigide

 
9781799803652: Multilevel Approach to Competitiveness in the Global Tourism Industry
Couverture rigide
ISBN 10 : 1799803651 ISBN 13 : 9781799803652
Editeur : Business Science Reference, 2019

Synopsis

Companies compete to gain public notoriety every day and use creativity and innovation to get ahead of their competition. In oversaturated industries, such as the tourism sector, smart strategies and global network capabilities must be adopted and improved in order to increase competitiveness. Multilevel Approach to Competitiveness in the Global Tourism Industry contains crucial reference material that discusses new intelligent practices to increase business competitiveness in the tourism sector. Featuring research on topics such as networking, artificial intelligence, and regional competitiveness, this book is ideally designed for program directors, event coordinators, tour developers, hotel managers, restaurateurs, travel agents, policymakers, academics, researchers, advanced students, entrepreneurs, government officials, and professionals in the tourism and hospitality industry.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos des auteurs

Sérgio J. Teixeira , Ph.D. in Management, Adjunct Professor on the Higher Institute of Administration and Languages ​​- ISAL- Madeira. He is an integrated member of the UBI Research Unit for Business Sciences (NECE), Portugal. His research on Tourism, Regional Competitiveness, Innovation, Entrepreneurship, Strategy, Business, and Management has been presented at some international conferences, published in international indexed journals and scientific reviewer on more than 15 journals indexed to WoS.

João Ferreira (PhD in Management) is Associate Professor at University of Beira Interior and Coordinator of research Unit NECE. He is author of some books and he published in several international journals. Research interests are: Stategy and Entrepreneurship.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Business Science Reference
Date d'édition
2019
Langue
anglais
ISBN 10 
1799803651
ISBN 13 
9781799803652
Reliure
Relié
Nombre de pages
350
Éditeur
Teixeira Sérgio Jesus, Ferreira João Matos
Coordonnées du fabricant
Buchpark GmbH
https://www.buchpark.de

Krügerweg 1
Trebbin
Brandenburg
14959
Allemagne

Autres éditions populaires du même titre

9781799803669: Multilevel Approach to Competitiveness in the Global Tourism Industry

Edition présentée

ISBN 10 :  179980366X ISBN 13 :  9781799803669
Editeur : Business Science Reference, 2019
Couverture souple