Cases on Tour Guide Practices for Alternative Tourism - Couverture rigide

Couverture rigide

ISBN 10 : 1799837254 ISBN 13 : 9781799837251

Editeur : Business Science Reference, 2020

Synopsis

Tour guides, a highly responsible group of professionals who are in direct communication with tourists traveling around the world, have a great impact on the proper promotion of the culture of countries, global peace, and tolerance. Additionally, they are also effective in the preservation of world natural heritage. Thus, the educational status of tour guides, as well as the characteristics and ethical values that they should possess, need to be examined on an international scale. In today's world, where tourism demand is directed towards all types of tourism, practices in special interest tourism should be customized in order to ensure the highest level of service quality and cultural appreciation. Cases on Tour Guide Practices for Alternative Tourism provides emerging research exploring the theoretical and practical aspects of the occupational issues that surround tour guides and their applications within international tourism. Featuring coverage on a broad range of topics such as cultural education, specialized learning, and international business, this book is ideally designed for tour guides, travel agencies, tour managers, tour developers, heritage sites, museums, academicians, researchers, students, industry experts, and hospitality professionals.

A propos du livre

À propos des auteurs

Gulsun Yildirim has B.A. degree in Tourism Management from Adnan Menderes University and ELT from Pamukkale University. After graduating from B.A. she has M.A degree from Eskişehir Osmangazi University in Tourism Management and Ph.D. degree from Selcuk University/Gazi University in Tourism Management. She worked as a tour guide for three years. She also worked as a lecturer in Ardesen Vocational School of Recep Tayyip Erdogan University between 2012-2019. She has been working as Assistant Professor in the department of Gastronomy and Culinary Arts in the Tourism Faculty of Recep Tayyip Erdoğan University. Her Research Interests are Rural Tourism, Agri-tourism, Sustainable Tourism, Tourism Marketing, Qualitative Research Methods, Tour Guiding, Women Empowerment. She is a reviewer on IGI Global’s International Journal of Tourism and Hospitality Management in the Digital Age (IJTHMDA). Her work appears in book chapters released by Routledge.

Ozlem Ozbek worked as a research assistant in Konya Necmettin Erbakan University Tourism Faculty, Tourism Guidance Department between 2012-2017. She completed her Ph.D in 2017 with her thesis on augmented reality marketing. She has been working as an assistant professor at Bandirma Onyedi Eylul University since 2017. Ozbek has experience in book reviewer at the Emerald publishing and her researches has been published in book projects such as Routhledge and IGI Global. By profession, she is a tour guide. Ozlem Ozbek's major research interests are digital marketing, art therapy and tourism, touristic product diversification and service quality of tour guides.

Ceyhun Caglar Kilinc started M.A. in Business in Eastern Mediterranean University (EMU) after graduating from the Department of Business Administration in Selcuk University. After completing the M.A. program, he worked as lecturer in the Beysehir Vocational School during 2004-2009 academic year. He started Ph.D program in Business in Selcuk University 2005-2009 academic year. He had been an Assistant Professor of Business in Tourism Faculty of Selcuk University between 2010-2014. He gained the title of an Associated Professor of Marketing in 2015. He is still working in Akdeniz University Manavgat Tourism Faculty. His expertise is on marketing and he also is studying on tourism marketing, service quality and tourism. Dr. Kilinc is also a member of some international academic journals worldwide and now is the co-editor of the International Journal of Economic and Management Perspectives.

Détails de l'édition

• Éditeur: Business Science Reference
• Date d'édition: 2020
• Langue: anglais
• ISBN 10: 1799837254
• ISBN 13: 9781799837251
• Reliure: Relié
• Nombre de pages: 351
• Éditeur: Yildirim Gulsun, Ozbek Ozlem, Kilinc Ceyhun Caglar, Tarinc Abdullah
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible